Legal
eFashon Cookie Policy
Effective Date: 31 August 2026
1. Introduction
This Cookie Policy explains how eFashon Limited ("eFashon", "we", "our", or "us") uses cookies and similar technologies when you visit or use our website, mobile applications, and related services (collectively, the "Platform").
This Cookie Policy should be read together with our:
- Privacy Policy
- Terms & Conditions
- Member Listing Agreement (where applicable)
By continuing to use the Platform, you acknowledge that cookies and similar technologies may be used as described in this Policy.
2. What Are Cookies?
Cookies are small text files stored on your device when you visit a website.
Cookies help websites:
- Remember user preferences
- Improve functionality
- Enhance security
- Analyze website usage
- Personalize user experiences
Cookies may be stored temporarily or for longer periods depending on their purpose.
3. Types of Technologies We Use
eFashon may use:
Cookies
Small text files stored in your browser.
Pixels
Small image files that help measure engagement and performance.
Web Beacons
Technologies used to monitor website activity.
Local Storage
Data stored in your browser to improve user experience and functionality.
Analytics Technologies
Tools that help us understand how users interact with the Platform.
For simplicity, all such technologies are referred to in this Policy as "Cookies."
4. Why We Use Cookies
We use Cookies to:
- Operate the Platform
- Improve website functionality
- Remember user preferences
- Maintain login sessions
- Process subscriptions
- Prevent fraud
- Improve security
- Analyze traffic and usage patterns
- Improve performance
- Personalize content and recommendations
- Measure marketing effectiveness
5. Categories of Cookies We Use
5.1 Strictly Necessary Cookies
These Cookies are required for the Platform to function properly.
They may be used to:
- Enable login functionality
- Maintain user sessions
- Process transactions
- Authenticate users
- Protect against fraudulent activity
- Ensure website security
Without these Cookies, certain services may not function properly.
Examples:
- Authentication cookies
- Security cookies
- Session management cookies
5.2 Functional Cookies
These Cookies help remember choices and preferences.
Examples include:
- Language preferences
- Login preferences
- Saved settings
- User interface preferences
These Cookies improve user experience but are not essential for Platform operation.
5.3 Analytics and Performance Cookies
These Cookies help us understand:
- Which pages users visit
- How users navigate the Platform
- Which features are used most frequently
- Website performance issues
Examples may include analytics tools provided by:
- Google Analytics
- Cloudflare Analytics
- Vercel Analytics
- Similar analytics providers
Information collected is generally aggregated and used to improve the Platform.
5.4 Marketing and Advertising Cookies
Where enabled, these Cookies may be used to:
- Measure advertising performance
- Understand marketing effectiveness
- Deliver relevant advertisements
- Limit repeated advertisements
These Cookies may be placed by third-party advertising partners.
Users may opt out where applicable.
6. Third-Party Cookies
Certain third-party services integrated into the Platform may place Cookies on your device.
Examples may include:
Payment Providers
- Paystack
- Flutterwave
Analytics Providers
- Google Analytics
- Cloudflare
- Similar analytics services
Communication Services
- Email service providers
Hosting and Infrastructure Providers
- Replit
- Cloud hosting providers
- Content delivery networks
These third parties operate under their own privacy and cookie policies.
eFashon does not control how third-party Cookies are used.
Users should review the privacy policies of those providers independently.
7. Cookies Used for Security
We may use Cookies to:
- Detect suspicious activity
- Prevent unauthorized access
- Protect user accounts
- Identify fraud
- Secure transactions
Security-related Cookies are considered necessary for Platform operation.
8. Cookies Used for Personalization
eFashon may use Cookies to:
- Remember favourite designers
- Remember favourite fabric sellers
- Improve recommendations
- Personalize user experiences
- Improve search functionality
These Cookies help provide a more relevant experience.
9. AI, Recommendations, and Personalization
As eFashon evolves, Cookies and similar technologies may be used to support:
- Recommendation systems
- Matching algorithms
- Style recommendations
- Search ranking improvements
- User preference analysis
Such processing is intended to improve user experience and service delivery.
10. Managing Cookies
Most browsers allow users to:
- View Cookies
- Delete Cookies
- Block Cookies
- Restrict Cookies
- Receive alerts before Cookies are stored
Users can manage Cookies through browser settings.
Examples include:
- Google Chrome
- Microsoft Edge
- Mozilla Firefox
- Safari
Blocking certain Cookies may affect Platform functionality.
11. Withdrawal of Consent
Where Cookies are used based on consent, users may withdraw consent at any time.
Withdrawal may be achieved by:
- Adjusting browser settings
- Using available cookie controls
- Contacting eFashon
Withdrawal does not affect prior lawful processing.
12. Retention of Cookie Data
Cookie retention periods vary depending on purpose.
Some Cookies are deleted automatically when a browser session ends.
Others may remain for longer periods to remember preferences or improve services.
Cookie-related data will not be retained longer than reasonably necessary for the purposes described in this Policy.
13. Personal Data and Cookies
Certain Cookies may collect information that constitutes personal data under applicable law.
Where this occurs, such information shall be processed in accordance with:
- The Nigeria Data Protection Act 2023
- Applicable regulations
- The eFashon Privacy Policy
14. Updates to This Cookie Policy
eFashon may update this Cookie Policy from time to time.
Changes will be published on the Platform together with an updated Effective Date.
Continued use of the Platform after publication constitutes acceptance of the updated Policy.
15. Contact Information
If you have any questions regarding this Cookie Policy, please contact:
eFashon Limited
Email: privacy@efashon.com General Contact: info@efashon.com Website: efashon.com Registered Address: [Insert Registered Address] Data Protection Contact: [Insert Data Protection Officer or DPCO Contact Information]
See also: Privacy Policy · Terms & Conditions · Member Listing Agreement · Back to eFashon
